What Structured Data Is And Why Marketing Pros Should Care


I published an article today at ArtsHacker that dives into the extraordinarily powerful, yet easy to use Data Highlighter tool Google provides and how it can do more for boosting event search results in 15 minutes than you accomplished with years of old school SEO strategies. If you’re still hung up on fine tuning every possible element of SEO, the good news here is you can let much (if not all) …

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How To Look Like The Smartest Person In The Room When Talking About Colorado

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In the wake of yesterday’s post about the Colorado Symphony musicians and the musicians’ union, a number of readers reached out with questions about the most prominent instance of orchestra musicians leaving the American Federation of Musicians (AFM), the Seattle Symphony Orchestra (SSO). In the spirit of knowledge is power combined with the general lack of familiarity with the SSO musicians’ union (the International Guild of Symphony, Opera, & Ballet Musicians; …

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Colorado Symphony Musicians’ AFM Representation In Question

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Norman Lebrecht broke the news in a post from 5/6/2015 about the Colorado Symphony Orchestra Musicians filing a signed petition with the National Labor Relations Board (NLRB) regarding the status of their official representation. Currently, the musicians are represented by the American Federation of Musicians (AFM); Denver Musicians Association (DMA), Local 20-623 AFM AFL-CIO; and now that we have our acronyms straight, let’s take a closer look at what we know. …

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If You Want To Go See Bugs Bunny In New York, You’re Going To Have Trouble

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As a follow-up to the earlier post about the viral success of the Bugs Bunny At The Symphony II show video posted on the New York Philharmonic’s wall on 1/16/2015, all four shows scheduled for the end of the month have official sold out. Originally, the show was scheduled for three performances but the strong initial sales combined with the viral video success produced an additional performance and nearly two weeks before the …

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San Diego Opera Paid Ex-Execs $1mil

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The end of the 2013-14 season was a turbulent time for the San Diego Opera (SDO); its ex-General Director, Ian Campbell, declared that the city could no longer support his vision of grand opera and as a result, the organization should be shuttered. An influential faction with the SDO board decided to go along with the plan but things went sour for Campbell’s plan and the SDO is alive and well …

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