Drew McManus on the Orchestra business | est. 2003

Branding A Concerto

Fri, Mar 3, 2019
Adaptistration People 120
I’ll be the first to admit my good fortune when it comes to having and insider’s view into some of my wife’s projects. One of the latest is a brand-new violin concerto written for her by award winning film composer, George S. Clinton. The concerto is unlike anything I’ve encountered; while it’s a formal violin

When Being A Copy Cat Is A Good Thing

Thu, Mar 3, 2019
Adaptistration People 174
Finding a good WordPress plugin is harder than it sounds. There’s a lot of junk out there but it’s still possibly to uncover a gem of something that delivers on not only features and functionality but uses optimized code that won’t slow down your site or throw conflicts with other plugins and themes. I published

Providing Better Customer Service Through Enhanced User Experience Design

Wed, Mar 3, 2019
Adaptistration People 196
Recently, my web development firm launched a new orchestra user website and we’re in the initial launch period where the site is live, but they haven’t announced it yet. When the time exists, these serve as great shake-down periods where we can iron out any wrinkles and use some initial visitor feedback and metrics to

Shop Talk: Pilot Episode, Poke It With A Stick

Tue, Mar 3, 2019
Surprise! Today marks the inaugural episode of a new video podcast series where I sit down with movers and shakers in the field and talk shop. Today’s episode focuses on a topic near and dear to my own arts admin heart: substitute musician equal pay for equal work. I’m joined by a pair of leaders

There’s Always Something New To Learn When It Comes To Email Marketing

Mon, Mar 3, 2019
Adaptistration People 054
I’m back from Knoxville where the pre-con workshop for the 2019 Southeastern Theatre Conference convention was a real hit thanks to such an engaged group of attendees. And even though I’ve been doing variations of this session with my co-presenter, Ceci Dadisman, she always manages to sneak some new content into the mix where I