Development

Donor Cultivation Tracking Software Results

Wednesday, February 24th, 2021 by Drew McManus

Thanks to everyone who submitted a response to last week’s survey on the pros and cons of donor cultivation tracking software. The results were interesting in that they were weighted in the opposite direction from what I tend to hear from development professionals when talking to them. Do you use donor cultivation tracking software that is part of your organization’s CRM (Customer Relationship Management platform)? Respondents that indicated they didn’t use …

Survey: What Do You Think About Donor Cultivation Tracking Software?

Monday, February 15th, 2021 by Drew McManus

Over the years I’ve had some fascinating conversations with development professionals on the pros and cons of donor cultivation tracking software. By and large, those I speak with either swear by them or curse them as a one-size-fits-none time suck. With the explosion of purpose-built apps, there are quite a few dedicated donor management apps, most of which offering some pretty slick cultivation tracking tools. Some are completely self-contained while others …

If There Was Ever A Time To Consider Loyalty Programs, It’s Now

Thursday, January 14th, 2021 by Drew McManus

A recent post from Joe Patti examines a report from the Advisory Board for the Arts that found “while people may donate at a certain level to gain perks, taking away those perks won’t cause them to reduce their giving, by and large.” This is certainly good news for arts orgs in a post-COVID environment, but it also brings up some intriguing dynamic considerations that focus on generating the most revenue …

It’s Time For Hero Donors To Give Like It’s 1984

Thursday, April 2nd, 2020Thursday, April 2nd, 2020 by Drew McManus

If there were ever a time for foundations and large donors to step up, it’s now. It’s striking to see how little we’re hearing about these funders amidst public statements of planned health care benefits cancellations during expected peak times of the coronavirus outbreak. An article in the 3/31/2020 edition of the Washington Post examines how tough things are right now for New York City arts organizations. And while there’s reference …

How Much Is That Donation In Relative Terms

Monday, February 3rd, 2020 by Drew McManus

We hear it all the time: the donor community is feeling tapped out and there just isn’t any more to give. While that may be subjective, it doesn’t mean we can’t quantify the relative value of large donor gifts in a way everyone else can connect with. To that end, the Washington Post published an article on 1/30/2020 that examined the relative value of the $11 million Super Bowl ad presidential …

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