Drew McManus on the Orchestra business | est. 2003

#FirstSevenJobs: Arts And Culture Edition

Tue, Aug 8, 2016
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The Hashtag #FirstSevenJobs is beginning to make some viral momentum at Facebook and as fun as those can be, let’s take it one additional step and go with #FirstSevenArtsJobs. If you want to score Hearts instead of Likes, mention something positive about each experience. Box office staffer, usher, guest artist gopher, information booth attendant, and

An In-Depth Guide To Transactional Email Providers

Mon, Aug 8, 2016
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Last week, I published an article at ArtsHacker about what transactional emails are, how to identify all the providers you may use that generate those messages, and must-have elements to include in your message templates. Today, I published the second half of that series which focuses on how to go about making sure those messages arrive.

What A Difference One Little Change Can Make

Fri, Aug 8, 2016
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Back in February, I introduced a new version of the featured listing upgrade at Adaptistration Jobs (details) and since then, the number of employers taking advantage of that option has increased ten-fold! The response has been so positive that I’m happy to say that I have another usability upgrade in the works in the form

The More Things Change, Something, Something, Something.

Thu, Aug 8, 2016
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Ironically enough, it doesn’t take very long to begin seeing all sorts of cyclical behaviors and discussions in this field. To a certain degree, the conversations are always new for the incoming generation of managers and artists while the advent increased public dialog across blogs and social media over the last decade has introduced a

Become A Master Of Transactional Email

Wed, Aug 8, 2016
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Pop Quiz! Transactional Email is which of the following: Purpose driven messages sent to a single recipient following an online action. The B-Side* to Conjunction Junction. One-to-one emails that contain information that confirms and/or completes a process. All of the above. If you said “all of the above” then you’re on the right track (although