Drew McManus on the Orchestra business | est. 2003

Drew McManus

Are You Experimenting With Personal Live Streaming Yet?

Thu, Apr 4, 2015
by Drew McManus
Adaptistration People 044
The live streaming provider wars have begun and the struggle to gain market dominance between Twitter owned Periscope and indie hit Meerkat is well under way. Playing out under all of this drama is the latest step in arts marketer evolution: just what the hell are we supposed to do with these platforms anyway?!? Tech
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2014 Readership Segmentation Survey Results

Wed, Apr 4, 2015
by Drew McManus
Adaptistration People 036
As promised from earlier in the month in a post that covered the sharp increase in Millennial readers, today’s installment will cover the reader survey results from all demographics. My apologies in advance for the relatively vanilla charts and graphs when compared with the Millennial article infographics, but the visual format is still a big
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Speaking Of Social Media Damage Control…

Tue, Apr 4, 2015
by Drew McManus
Social Media Response Guide
In a timely coincidence with the recent Toronto Symphony / Valentina Lisitsa social media equivalent of Godzilla vs. Mothra, ArtsHacker Phil Paschke published an article on 4/12/15 that includes a social media response flow chart by Jonathan Michael at Bplans.com that should not only be a mobile device shortcut but printed out, framed, and sitting on
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The New Face Of Damage Control

Mon, Apr 4, 2015
by Drew McManus
Adaptistration People 028
The Toronto Symphony Orchestra (TSO) / Valentina Lisitsa firestorm is a good reminder that capable damage control and responsible flexing of social media muscle are important skills to develop and maintain. For organizations, damage control seems to be a lesson that is slow to matriculate. Remember the Richard Dare/NJSO crisis or the Detroit Symphony scrambling to
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A Crisis Of Conscience Inside The AFM

Fri, Apr 4, 2015
by Drew McManus
Adaptistration People 137
The topic of equal pay for equal work as applied to substitute musician wages has been an uphill examination over the past year. We began exploring the topic in the wake of the Minnesota Orchestra settlement that ended their season-killing lockout after learning the agreement failed to maintain wage parity for substitute musicians and even
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Adaptistration by Drew McManus LLC is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International.
Permissions beyond the scope of this license may be available at https://adaptistration.com/about/terms-of-use-and-permissions/.

PROFESSIONAL DISCLOSURE

Given the author’s position as an arts consultant and technology provider, he does not publish articles examining or focusing on current clients without first obtaining the client’s written permission.

EDITORIAL COMMITMENT

In order to ensure accuracy and provide a comprehensive perspective on any topic, I allow any individual or person officially representing an organization that appears in any Adaptistration article to submit a response which will be published, unedited. Responses are limited to 200 words and must address the issues at hand and the individuals and/or organizations must also be willing to maintain an open dialog for continued discussion.