(Image + Perceived Value) x Competition = Relevance
There’s a fascinating article written by Taylor Stevens in the 2/26/2020 edition of the Salt Lake Tribune that examines calls to review how local tax initiative dollars benefitting nonprofit arts orgs are allocated. The tax has been in place since 1996 and since then, the primary recipients have been the Utah Symphony | Utah Opera, Ballet West, and Pioneer Theatre Company. According to the report, those groups share 45 percent of …