One of my favorite Mad Men episodes is Season 2, Episode 4: Three Sundays. The episode incorporates the very real crash of an American Airlines jet shortly after takeoff from what is now JFK airport into the story line. In this episode, the fictional advertising agency of Sterling Cooper is preparing to pitch American Airline executives that have expressed interest in possibly changing advertising firms as a way to mitigate negative press from the crash…
This Is Not A Spaceship, It’s A Time Machine
Yesterday’s offering examined the value of forward thinking in crafting an operational vision and then using that to guide marketing and development efforts. At the same time, you simply can’t disconnect classical music from its past without expecting disastrous results. Consequently, we’re going to look at some of the challenges related to how tradition and nostalgia can join with forward thinking vision by way of one of the most popular Mad …