Happy 4th Of July
While celebrating the founding of the country, take a moment today to remember those who don’t have the opportunity to be with family and friends while serving overseas in the Armed Forces. Band Facts
A Step By Step Guide For To Getting Into Influencer Marketing
If you’re curious about investigating whether influencer marketing might be worth allocating time and treasure, I would be remiss if I didn’t point out a post by Jonathan Eifert in in the 7/1/18 edition of ArtsHacker. There’s a lot to consider when thinking about testing the waters with influencer marketing and this article is an excellent resource walking you through the initial steps of designing, implementing, and measuring a program’s return. …
A Better Way To Find New Answers To Old Questions
In the process of interviewing Seattle Symphony Orchestra stakeholders about their new musician pension plan, one item that stands out is the approach both sides adopted in order to arrive at their outcome. While it certainly falls into some of the parameters for interest based bargaining, what really struck me is how much more it aligns with the “Yes, And” approach toward improvisation. If you aren’t already familiar with it, I …
There’s A Reason Why You Pay Musicians
The 6/27/2018 edition of the Boston Globe published an article by Malcom Gay that reports on what appears to be a sizeable purge of the all-volunteer Tanglewood Festival Chorus. Orchestra chorus’ have always occupied a peculiar stakeholder position inside the larger orchestra field. In many orchestras, chorus musicians are unpaid volunteers, which stands in stark contrast to their instrumental peers. That’s how the Boston Symphony’s Tanglewood Festival Chorus is structured so …
#TBT What Topics Would You Like To See On A Sacred Cow Barbeque Agenda?
Since the concert experience has been the focus of several recent posts, it made sense to highlight some of the more popular articles on that topic over the years for today’s #TBT. But perhaps more importantly, I’m curious to know what topics you think should be at the top of the sacred cow barbeque discussion list. Credit for that idea goes out to composer and educator David MacDonald and a comment …