Looking For Unicorns On A Donkey Budget

The unicorn employee: someone with all the skills across a multitude of platforms, isn’t limited by job titles, and efficiently completes tasks at an awe-inspiring pace. They are willing, and even prefer, to wear different hats, inspire colleagues, and never lose empathy. Unicorns can make the difference between surviving and thriving and perhaps unsurprisingly, they are hard to catch even when you have the right bait. And this is why it …

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How Arts Marketing Can Avoid Khan’s Fate From Start Trek II: The Wrath Of Khan

Arguably, Star Trek II: The Wrath of Khan is one of the best Trek films that managed to save the franchise. It relies on a solid foundation of cinematic storytelling that resonates with a diverse audience delivered through several timeless lessons. Case in point, during the starship battle toward the film’s climax, both ships are fighting in a nebula, which severely impairs their visual and tactical systems. As a result, they …

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A Box Office Manager’s Thoughts On Comp Tickets

While I’m away on July hiatus, I can across an absolutely wonderful post on social media from Tiffin Equitable Feltner, a Florida based arts administrator working at the intersection of arts and technology. They were weighing in on the topic of comp tickets and I thought it was such a refreshing response to a well-worn topic I wanted to share it here as a guest author post. ~ Drew McManus A …

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July Break

Business is good which means business is busy. As a result, I’ve decided to take the rest of July off from blogging but will be back on Monday, August 1. Until then, I want to point out that there’s a new dedicated LinkedIn company page for Arts Admin Jobs. The response at LinkedIn has been fantastic so far so if you don’t already follow the page, be sure to add it.

Just In Case You Thought Websites Were Losing Value

A recent report from IMACTS Experience (h/t Ruth Hartt) provides a data driven reminder about how important a website is to a nonprofit arts and culture organization. While measuring what they define as high-propensity visitors, ” folks who have an increased interest, inclination, or likelihood to attend cultural organizations,” the discovered that end-of-year 2019 vsQ2, 2022 is the engagement rate those users have with online platforms increased considerably. At the top of …

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