I received a copy of a letter from Sandra Reitelman, the former Director of Corporate Fundraising for the Detroit Symphony Orchestra (DSO) from 2004-2006. In her letter, Reitelman characterizes “an incomplete ability to draw audiences and financial support” resulting from specific limitations within the workplace environment as a cornerstone for the ongoing institutional troubles. At the same time, she is careful to say that she is not speaking of “mismanagement of finances, or of board negligence”…
Terry Teachout Couldn’t Be More Right
After a stretch of swing-and-a-miss articles from the venerable Terry Teachout, he connected with a big hit in his Wall Street Journal article from 3/18/2011 where he ponders the ironic nature of the Cleveland Orchestra’s (CO) “critic-in-residence.” Teachout accurately characterizes the CO’s efforts as an institutional blog and subsequently points out all of stereotypical bear traps attached to those efforts rattling around the blog’s ankles… For starters, Teachout takes issue with …
You Don't Have To Shut All The Way Up
There was an interesting bit of news about the Detroit Symphony Orchestra (DSO) labor dispute in NPR from Jennifer Guerra on 3/16/2011 about how the dispute has played out in social media. That article contains a quote from Christie Nordhelm, a University of Michigan marketing professor, who offered the following advice on how the DSO should approach social media.”First: Shut up, just stop. And then second: Wait quietly until people forget.”…
Adaptistration Has The Best Readers
There has been some fantastic discussion from the Square credit card reader system post from 3/15/2011. In particular, Colorado Springs Philharmonic Marketing Manager Nathan Willers provided some excellent, and candid, firsthand insight into the service. [Spoiler alert: he has good things to say about Square]…
A Dear John Letter To Facebook Pages
Dear Facebook Pages,
I’m terribly sorry I had to do this through a letter, but I’ve been putting this off for far too long. And don’t think this didn’t need to be done, we both know that isn’t true. This note will be the last memory you’ll ever have of my pages; I really don’t care for you anymore, that’s just the way it is…