Crawling Into The Minds Of Millennials

ladies night at the orchestra

In what often feels like an out of control, downhill tumble in the search for Millennial ticket buyers, the orchestra field routinely implements a variety of efforts to survey, analyze this demographic but sometimes, they show up right on your doorstep with everything you want to know. Case in point, Sarah Vansandt is a Millennial age producer, director, and editor who holds a bachelor of science degree in Communication with a concentration in Multimedia Journalism and …

Read more

What A Great Way To Bring In New Subscribers

There’s nothing quite like experiencing three shows of Bugs Bunny At The Symphony in the space of two days, which is precisely how I spent the past weekend here in Chicago. It was particularly fun to sit in the audience and take in all of the ambient chatter. There were no shortage of families with parents pointing out instruments and introducing kids to the concert hall and there were more than …

Read more

2011 Canadian Orchestra Website Review: Overall Rankings

Between 10/12/11 and 11/04/11, 14 professional orchestra websites were examined and ranked by how well they presented their concert schedule, sold tickets, facilitated making donations, provided organizational information, utilized dynamic content, and on overall content and functionality on both desktop and mobile platforms.

Read more

2010 Canadian Orchestra Website Review: Trends and Detailed Scores

By and large, it was a fairly neutral year most Canadian orchestra websites. The average score inched up a bit and most of the changes in rank took place among the groups that scored toward the middle…

Read more

2010 Canadian Orchestra Website Review: Overall Rankings

Between 9/25/10 and 10/12/10, 14 professional Canadian orchestra websites were examined and ranked by how well they presented their concert schedule, sold tickets, facilitated making donations, provided organizational information, utilized dynamic content, and on functionality….

Read more