Get Some Facebook Cover Photo Inspiration

Ever since Facebook launched cover photos for profiles and pages in 2011, creative users have been pushing the boundaries of what can be done with the space. But for a field built atop creativity, most orchestra cover photos aren’t terribly creative. That doesn’t mean they aren’t any good; quite the contrary, most use overwhelmingly gorgeous glory shots of the full ensemble or rotate images to feature guest artists etc. I did …

Read more

Is LA Just A Cultural Bubble?

ADAPTISTRATION-GUY-166

The 10/9/2013 Los Angeles Times published a fascinating article by music critic Mark Swed juxtaposes the recent round of bad news against what he describes as a thriving Los Angeles classical music scene. The article isn’t some LA centric puff piece; instead, it asks tough questions about sustainability and whether LA is just a bubble waiting to burst to a chorus of “we told you so” naysayers amidst Chicken Little pundits. …

Read more

What Everybody Ought to Know About Page Load Speed

LA vs. Philly

When it comes to your website, you want pages to load as fast as possible, anything less than snappy response times means decreased conversion and lower revenue. High speed internet connections have made sluggish page load speeds for desktop and Wi-Fi connections nearly a thing of the past but that doesn’t mean they can’t improve nor does it mean you can get sloppy with your web design while wallowing around in …

Read more

What A Great Way To Bring In New Subscribers

There’s nothing quite like experiencing three shows of Bugs Bunny At The Symphony in the space of two days, which is precisely how I spent the past weekend here in Chicago. It was particularly fun to sit in the audience and take in all of the ambient chatter. There were no shortage of families with parents pointing out instruments and introducing kids to the concert hall and there were more than …

Read more

How Troubled Orchestras Can Bounce Back And Flourish

WQXR’s latest podcast from their Conducting Business series, which focuses on issues affecting the classical music landscape, includes a discussion about the state of American orchestras and the current rash of labor disputes. The panel includes host Naomi Lewin, Graydon Royce, music critic at the Minneapolis Star-Tribune, Jesse Rosen, president and chief executive of the League of American Orchestras, and me.

Read more